the beginning
I launched huhbub in July 2016, shortly after my first child's first birthday, so I could keep doing the work I loved most — creating events and community — in tandem with parenthood.
huhbub was inspired by the first sounds my son made, and by living in Bristol at the time, where babies were usually called "bubs". The name also speaks to my desire to create a hubbub — to share excitement and to create experiences that make you feel truly in the moment. A state of being I have spent my life seeking out, and been fortunate to find repeatedly.
In ten years, huhbub has produced and directed events, designed workshops, worked with creative organisations from start-ups to 100+ year-old institutions, programmed literary festivals, and made many things happen that create culture and social impact.
before huhbub
I studied social anthropology at SOAS, which gave me a way of thinking about people, culture and community that has never really left me.
Before huhbub, I worked in publishing at Atlantic Books and Harlequin, and in games at Failbetter Games. Before that: journalism and subediting in Indonesia, Cambodia and Tanzania; research at Amnesty International; the International Development Office at Lambeth Palace. An assortment, as I used to say.
I also received a scholarship from Thoughtworks to study web development at Makers Academy. My second child was born a few weeks after I graduated.
The through-line, looking back, was always this: finding the people, making the room, and making something happen in it.
right now
huhbub turns 10 in July 2026. This site is part of marking that — taking stock of what's been built, and pointing clearly at what comes next.
Currently: Chair of GamesAid, Community and Member Engagement Lead at October Books, Director of The Sewing Hub CIC, London Games Festival Ensemble 2026 participant, BAFTA Connect member.
If you're wondering whether huhbub is right for your project — get in touch. I have a good sense, quickly, of whether something is a fit.
hello@huhbub.com →
